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Uploading an Audience


Audience upload is a feature that allows you to create new Audiences using first-party data. You can then create reports on your Audience, receive person- and household-level analytics, and research and qualify needs and opportunities.



Creating a New Audience with First-Party Data

  1. Log in to
  2. Click Audiences from the top menu
  3. On the left-hand side under the "Create a New Audience" heading, fill out your Audience Name and Location and upload an Excel or CSV file
    • The file should consist of the following columns: first name, last name, address, city, state, and postal code
  4. Click the Upload File button

Your new Audience will be added to the list on the right under "Saved Audiences".
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