Help Center & Community

Church Analytics Glossary of Terms

 The Purpose of this document is to provide definitions and clarity to the reports and terminology in Church Analytics

Giving Bands

Giving Bands segments Donors and corresponding dollar amounts into giving brackets of:

  • $50,000 +
  • $25,000 - $49,000
  • $10,000 - $24,999
  • $5,000 - $9,999
  • $500 - $999
  • Less than $500

Givers

An individual, family or business that has given to the organization.

General Fund

Donation transactions allocated for general expenses.

Missions Fund

Donation transactions allocated for missions expenses.

Building Fund

Donation transactions allocated for building expenses.

Trailing 12 months

Data from the past 12 months.

Calendar Year

Data from a calendar year starting January 1 and ending December 31st.

New Givers

New givers are individuals who give to the general fund for their first time.

Lapsed Givers

Givers who gave any amount to any fund in the last 12 months then didn't give the following 12 months.

Retained Givers

Givers who gave any amount to any fund in the last calendar period or 12 months and gave again any amount.

Reengaged Givers

Givers who gave any amount then lapsed, then gave again after the lapsed period

Churn

The net gain or loss of givers and giving indicates churn. Healthy churches reflect net gain in givers and giving.

Lapsed Giving

The giving amount for individuals who gave the prior year but have not given following year. 

This data reflects the giving amount from the year prior to selected.

New Giving

Giving amount for individuals who give to the general fund for their first time.

Net Givers

The number of New Givers minus the number of Lapsed Givers.

Net Giving

The dollar amount of New Giving minus the dollar amount of Lapsed Giving.

Was this article helpful?
0 out of 0 found this helpful
Have more questions? Contact Us for Help